MBA Students' Visit to IKEA

MBA Students' Visit to IKEA BIMA 🎓✨ Exploring IKEA's Secrets to Success! ✨🎓 On 24th Dec 2024, 110 MBA students embarked on an exciting journey to IKEA BIMA! 🏬💼 Here’s what we uncovered: 🔑 Key Insights 📢 Branding & Marketing: A perfect blend of global identity with local flavors. Sustainability and customer-centric campaigns stole the show! 🌍💚 🏡 Store Layout: IKEA’s signature maze, interactive experience zones, and family-friendly spaces made shopping fun and engaging. 🔄🖥️ 🛋️ Indian Market Fit: Modular, multifunctional furniture + competitive pricing = Perfect for Indian homes! 🇮🇳✨ 💡 Lessons Learned From understanding customer psychology to analyzing IKEA’s sustainable practices and tech-driven innovations, we left inspired and ready to apply these insights! 🌟📊 #MBAInsights #IKEABranding #GlobalMeetsLocal #LearningThroughExperience #IKEAIndia